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Read all the latest news, featured stories and press releases from South Jersey Eye Associates.

SOUTH JERSEY EYE ASSOCIATES ANNOUNCES SECOND QUARTER WINNER OF TESTIMONIAL CAMPAIGN DRAWING

Bridgeton, NJ (July, 2010) – South Jersey Eye Associates (SJEA) congratulates Victoria Ruiz, of Bridgeton, on winning a Tourneau® Ladies’ Watch in the July 15 drawing of the SJEA “SEE What Our Patients Are Saying…” Campaign.

The campaign invites South Jersey Eye Associates’ patients to take a few moments to tell SJEA what they like, what they don’t, and what they think SJEA can improve upon. SJEA, while proud of its patient testimonials and positive feedback, isn’t content to rest on its laurels.

Testimonials are collected in the office and via email (testimonials@southjerseyeye.com). With the patients’ permission, their comments are posted on SJEA’s website (www.southjerseyeye.com). Comments are also used in ads and other promotions. Quarterly drawings with different prizes are planned throughout the year.

Victoria’s winning testimonial: “SJEA is the best! Before I came to SJEA, I couldn’t see the leaves of a tree, but now I can enjoy everything I see. …I truly thank SJEA.”

South Jersey Eye Associates, with optometric physicians Dr. Robert M. Cole III and
Dr. Michael A. Feinstein, is a comprehensive eyecare and optical services center, located in your neighborhood. Whether on the soccer field or at the school bus stop down the street, great things are being said about South Jersey Eye Associates, its wonderful doctors, pleasant staff and extensive eyewear department.

SOUTH JERSEY EYE ASSOCIATES ANNOUNCES FIRST QUARTER WINNER OF TESTIMONIAL CAMPAIGN DRAWING

Bridgeton, NJ (April, 2010) – South Jersey Eye Associates (SJEA) congratulates Jon Hanby, of Bridgeton, on winning a Nautica® Navy Blue Sand/Beach Chair in the April 15 drawing of the SJEA “SEE What Our Patients Are Saying…” Campaign.

Jon’s winning testimonial: “I have a lot of PRAISE for Dr. Feinstein! He is the BEST eye doctor I ever had! Dr. {Feinstein} is so honest and up to date. Thank God for Dr. Feinstein.”

SJEA SUPPORTS NEWSPAPER IN EDUCATION PROGRAM

Woodbury, NJ (March, 2010) – South Jersey Eye Associates (SJEA) is proud to continue its support of South Jersey Newspaper Co. (Gloucester County Times, Today's Sunbeam, and Bridgeton Evening News) and its Newspaper in Education program.

This program supplies each student a copy of the newspaper at least once a week to use as an in-class text. Exciting lesson ideas and educational materials are made available to educators to enhance the use of the paper as a teaching tool. Students not only strengthen reading and writing skills, they also develop community ties and a sense of civic responsibility.

SOUTH JERSEY EYE ASSOCIATES ANNOUNCES WINNER
OF ITS 2009 “BOO AT THE ZOO” CONTEST

Bridgeton, NJ (January, 2010) – South Jersey Eye Associates (SJEA) congratulates Jocelyne Guzman on winning its Halloween “Candy Guess” contest at the Cohanzick Zoo’s “Boo at the Zoo” event on Saturday, October 24. Of all the entrants, Jocelyne, a Bridgeton resident, came closest to guessing the number of candies contained in the jar at SJEA’s table at the zoo event. Jocelyne’s guess of 360 candies was only 18 short of the actual 378 held by the jar. JIM

At the prize presentation recently held at SJEA’s office in Bridgeton, Jocelyne was scheduled for a free eye exam and presented with a $25 Friendly’s restaurant gift certificate by Vickie Sherrer, Appointment Coordinator and Receptionist who has been with SJEA for over ten years.

South Jersey Eye Associates, with optometric physicians Dr. Robert M. Cole III and Dr. Michael A. Feinstein, is a comprehensive eyecare and optical services center. Being a name sponsor for the “Boo at the Zoo” event, they support the Cohanzick Zoo, New Jersey’s first zoo, as part of its “Eye See You at the Zoo” celebration, an educational program that teaches children of the importance of healthy eyesight through the exciting lens of the animal kingdom. Visit the “Kids Zone” on SJEA’s website, www.SouthJerseyEye.com for more information.

SOUTH JERSEY EYE ASSOCIATES WELCOMES
JIM WHITFIELD AS ITS NEW OPTICAL MANAGER

Bridgeton, NJ (October, 2009) – Whitfield, who joined SJEA in June of this year, brings to the practice over 36 years of experience in practice management, surgical instrument development, international marketing, and optical management. As Optical Manager, Whitfield is responsible for all business functions of SJEA’s Optical Department, including profit and loss.
JIM Says Dr. Robert M. Cole, SJEA partner and optometric physician, “We couldn’t be happier to have Jim onboard. He’s impeccably qualified and brings a lot to the SJEA family and our Optical Department team.”

“No question, Jim is a great fit for us,” adds Dr. Michael A. Feinstein, Cole’s partner and fellow optometric physician. “He’s forward-thinking and more than up to the challenges this practice throws his way.”

“It’s a pleasure to be able to work in such a friendly, family environment,” says Whitfield. “We all like and respect one another – and, I think, that positive feeling definitely carries over to our patients.”

Whitfield adds, “I’m proud to be a part of this Optical Department. We’ve got a fantastic team of skilled opticians, a huge selection of eyewear, and it’s fair to say we offer the best value around in terms of quality and service.”

A 24 year Gloucester County resident, Whitfield hails originally from Chicago, Illinois. He attended the University of Illinois where he graduated with a degree in Marketing. Jim is a private pilot and counts among his many other interests computer technology, tennis and racquetball, and playing the piano.

DEDOT HY-WYD SPORT & SHOOTING GLASSES
NOW AVAILABLE AT SOUTH JERSEY EYE ASSOCIATES
Just In Time for Hunting Season, SJEA Offers High Performance Eyewear
for the Well-equipped Sportsman

Bridgeton, NJ (October, 2009) – The Optical Department at South Jersey Eye Associates (SJEA) is pleased to now offer Decot Hy-Wyd Sport and Shooting Glasses just in time for the fall hunting season.

Decot describes their eyewear as “the best hunting and shooting glasses under the sun” and their product unquestionably ranks among the finest sport-specific eyewear around. For over 50 years, the company has specialized in creating products that address the concerns of hunters and sportsmen, namely safety and optimizing performance.

“Decot offers a huge variety of options when it comes to both frames and lenses,” says Jim Whitfield, SJEA’s Optical Manager. “If you hunt, shoot competitively, fish, or play golf, chances are Decot makes a product that’s right for you.”

Decot frames are lightweight, stable, provide for a broad field of vision, and can be fitted with interchangeable lenses. Decot offers prescription and non-prescription lenses, all with UVA and UVB protection, in a wide variety of colors and shades to accommodate for differing light conditions and individual light sensitivity. Anti-Reflective coating, HI-Index, Transition, and Polarized lenses are also available.

“Decot glasses are made for sportsmen by sportsmen,” says optometric physician and SJEA partner Dr. Robert M. Cole. “A lot of people don’t realize the kind of difference eyewear that’s specifically geared to your sport can make. If you’re choosey about your gun, golf clubs or fishing rod, you owe to yourself to be just as choosey about your glasses.”

Adds Dr. Michael A. Feinstein, partner and optometric physician, “It’s hard to overstate how crucial the right eyewear is for any outdoor activity – particularly when issues of safety come into play.”

Jim Whitfield acknowledges that Decot offers so many possible combinations of frames and lenses that it can prove a little bit intimidating for the layman. “The staff at SJEA’s optical department is always ready to lend their expertise. We can guide you through the choices and help you find the perfect set of glasses for what you do.”

SOUTH JERSEY EYE ASSOCIATES PRESENTS
“BOO AT THE COHANZICK ZOO” ON SATURDAY, OCTOBER 24, 2009

Bridgeton, NJ (October, 2009) – South Jersey Eye Associates (SJEA) is proud to present, along with the Cohanzick Zoological Society and the Bridgeton Recreation Department, “Boo at the Cohanzick Zoo”. This free family-oriented event will be held on Saturday, October 24, 2009 from 11:00 am to 2:00 pm at the Cohanzick Zoo, located on Mayor Aitken Drive in Bridgeton. Bring your family to the zoo for face painting, pumpkin decorating, trick or treat, light refreshments, a chance to visit you favorite zoo animals, and much more. Don’t forget to stop by the SJEA table!

OAKLEY DESIGNER EYEWEAR NOW AVAILABLE AT SJEA
South Jersey Eye Associates carries Oakley Sunglasses and
Prescription Ophthalmic Glasses; high performance,
high fashion eyewear for an active lifestyle

Bridgeton, NJ (June 24, 2009) – South Jersey Eye Associates (SJEA) of Bridgeton, NJ is proud to be the first area vision care center to offer a full range of designer Oakley sunglasses and prescription ophthalmic glasses.

Oakley is a leading designer of active, lifestyle, and sport sunglasses and prescription eyewear. According to SJEA’s optometric physicians Dr. Robert M. Cole, III and Dr. Michael A. Feinstein, Oakley’s reputation as a manufacturer of high quality, “performance-edged” eyewear is well deserved.

“Oakley products balance form, function, and fashion,” says Dr. Cole. “They’re stylish, designed for active lifestyles, and they provide the eye with the kind of protection it needs.

Adds Dr. Feinstein, “We’re always stressing—particularly during the summer months—the importance of wearing sunglasses to protect the eyes from UVA light. With Oakley, you can make a fashion statement and still be getting the best eye protection available.”

SJEA carries a full line of Oakley sunglasses and prescription ophthalmic glasses and has access to Oakley’s extended line of products. SJEA’s optical team can assist patients in finding the right eyewear to fit their eyes, face, and budget.

South Jersey Eye Associates is a comprehensive eyecare center offering a full spectrum of state-of-the-art family vision care—from routine exams and contact lens fittings to disease management and the most current LASIK procedures. SJEA’s Eyewear Center stocks the latest contact lenses and eyeglasses for the whole family, including over 1,000 name brand, designer, and budget frames. For more information about SJEA, contact the SJEA team at 856-455-5500 or visit their website at SouthJerseyEye.com.

DR. SIEBER REFERS HIS PATIENTS TO THE CARE OF SJEA

Bridgeton, NJ (June 24, 2009) – After 25 years of serving his patients at his Elmer, NJ practice, Dr. Francis J. Sieber, optometric physician, has made the decision to retire. “This was not an easy decision,” says Sieber, “But it’s one I feel good about. I felt it was time.”

Added Sieber, “Before I could rest easy with my decision, I wanted to be sure my patients would still be able to receive the quality eye care I have always tried to provide for them.”

Sieber has chosen optometric physicians Dr. Robert M. Cole, III and Dr. Michael A. Feinstein of South Jersey Eye Associates to succeed him in providing for his patients’ vision and eye care needs. Says Sieber, “I have known Bob and Michael for my whole career and have always felt they shared my desire to give patients personalized, high quality eye care. I’m relieved to know that my patients’ eye care needs will be seen to by two fine doctors who share my views on patient care.”

Cole and Feinstein are both Cumberland County natives with over 60 years of eye care experience between them. Their practice, South Jersey Eye Associates, is located at the Upper Deerfield Professional Center on Old Deerfield Pike in Bridgeton. For more information on South Jersey Eye Associates, contact their office at 856-455-5500 or visit them online at SouthJerseyEye.com.

SJEA IS ON THE AIR (and TV, too!)

SJEA is taking to the airwaves! Starting in March, you’ll be able to catch our spots on WSNJ Radio 1240 am/1440 am and on QBC-TV2’s “Community Message Board”. We’re looking forward to being able to reach even more of the Cumberland County community with our message: that the very best in family eyecare is right here in your own backyard!

Look and listen for our spots—and let us know what you think!

BACK TO SCHOOL PROMOTION WINNER
ryan

The winner of the Back to School Promotion (drawing held on November 1, 2008) was Jessica S. (12 years old). With her purchase of children's eyewear, she was qualified to enter in the contest to win a "Gund" Bear.

Children's eyewear and sportwear packages start at $79.00 complete w/polycarbonate lenses, warranty and hard case.

SOUTH JERSEY EYE ASSOCIATES ANNOUNCES WINNER
OF ITS 2008 “BOO AT THE ZOO” CONTEST

Bridgeton, NJ (December, 2008) – South Jersey Eye Associates (SJEA) congratulates Tiffany Gould on winning its Halloween “Candy Corn Guess” contest at the Cohanzick Zoo’s “Boo at the Zoo” event on Sunday, October 26th. Of all the entrants, Tiffany, a Bridgeton resident, came closest to guessing the number of candy corn candies contained in the jar at SJEA’s table at the zoo event. Tiffany’s guess of 901 candies was only 6 short of the actual 907
held by the jar.

ryan At the prize presentation in November at SJEA’s office in Bridgeton, Tiffany was scheduled for a free eye exam and presented with a $25 Friendly’s restaurant gift certificate by Vickie McCowan, Appointment Coordinator and Receptionist who has been with SJEA for over seven years.

SOUTH JERSEY EYE ASSOCIATES PRESENTS BOO AT THE ZOO
***SUNDAY, OCTOBER 26, 11AM - 2PM***

Bridgeton, NJ (September, 2008) – South Jersey Eye Associates (SJEA)
is proud to present this year's Boo at the Zoo at the Cohanzick Zoo in the Bridgeton City Park. This free family oriented event will be held on Sunday, October 26th from 11AM-2PM.
Bring your family to the zoo for face painting, pumpkin decorating, trick-or-treat, light refreshments, a chance to visit you favorite zoo animals, and much more. Don't forget to stop by the SJEA table!

SOUTH JERSEY EYE ASSOCIATES ANNOUNCES WINNER
OF ITS 2007 “BOO AT THE ZOO” CONTEST

Bridgeton, NJ (December, 2007) –South Jersey Eye Associates (SJEA) congratulates
Terrie Malone on winning its Halloween “Eyeball Guess” contest at the Cohanzick Zoo’s “Boo at the Zoo” event on Saturday, November 3rd. Of all the entrants, Terrie, a Bridgeton resident, came closest to guessing the number of spooky eyeball candies contained by the jar at SJEA’s table at the zoo event. Terrie’s guess of 225 candies was only one above of the actual 224 held by the jar.

ryan At the prize presentation earlier this month at SJEA’s office in Bridgeton, Terrie was scheduled for a free eye exam and presented with a plush duck hand puppet and a $25 Friendly’s restaurant gift certificate by Vickie McCowan, Appointment Coordinator and Receptionist who has been with SJEA for over six years. Terrie mentioned that it has been about two years since her last eye exam and is looking forward to her appointment.

When asked what she thought of the “Boo at the Zoo” event, Terrie commented, “I bring my granddaughters, ages 3 and 5, who are from Millville, to the Cohanzick Zoo often to see the animals. They enjoyed the event.” They are sure to enjoy the Friendly’s gift certificate as well.

COLE, FEINSTEIN SEE EYE TO EYE

Bridgeton News, (Friday, October 12, 2007) – UPPER DEERFIELD TWP. –
Dr. Bob Cole first opened his optometry practice in 1974. In 1980, Dr. Michael Feinstein opened his own practice. In 1997, the pair decided to join forces and open South Jersey Eye Associates. On Oct. 18, they will be given a Bridgeton Area Chamber of Commerce award for their dedication to their customers and community.

"We merged practices 10 years ago, on Oct. 1," Feinstein remarked recently. "So it's kind of a coincidence that we're receiving this award on our 10-year anniversary. It's extremely flattering."

With their combined practice now located in the medical center on Old Deerfield Pike, both men said the decision to merge was an easy one to make. "We had talked about it for years, off and on," Feinstein explained. "When you do the things we do, and have the equipment we have, there is a lot of stuff you can share, and it makes it so you can afford better equipment." He said both men also shared similar philosophies, and would often cover for each other when vacation time came around. "We practiced in the same town, but we looked at each other as colleagues," Cole explained. "We never really looked at each other as competitors."

Both men said patient interaction is their main draw to optometry, along with the challenge of facing a new problem each day. "I literally wake up every morning looking forward to going to work," Cole said. "My day consists of improving someone's vision. There is always an immediate reward for that."

South Jersey Eye Associates specializes in a number of areas, from contacts to cataracts, and everything in between. "We try to cover as much territory as we can," Feinstein explained. "We do the usual things, like fixing visual problems with glasses and contacts, but we also have a surgeon in our practice who does the more complicated things, like cataract surgeries."

When they heard they had received a BACC award, Cole and Feinstein said they were both surprised, at first. "It kind of hit us out of the blue," Feinstein said. "Everyone being honored is someone I've known for many years, and it really hasn't sunk in yet. It wasn't like it was an election we were running in." Despite the surprise, the men said they appreciate the fact that they are receiving the award, thanks to votes from their peers.

"One of the main things (we appreciate) is that we are being recognized by our peers," Cole said. "It's selected by a peer vote. That's the nicest thing. To be recognized within your community by other professionals."

SOUTH JERSEY EYE ASSOCIATES PRESENTS BOO AT THE ZOO
***RAIN DATE: SATURDAY, NOVEMBER 3, 11AM - 2PM***

Bridgeton, NJ (September 05, 2007) – South Jersey Eye Associates (SJEA)
is proud to present this year's Boo at the Zoo at the Cohanzick Zoo in the Bridgeton City Park. This free family oriented event will be held on Saturday, October 27th from 11AM-2PM. Bring your family to the zoo for face painting, pumpkin decorating, trick-or-treat, light refreshments, a chance to visit you favorite zoo animals, and much more. Don't forget to stop by the SJEA table!

SOUTH JERSEY EYE ASSOCIATES SPONSORS FALL HIGH SCHOOL SPORTS ON LIFT 98.5 FM

Bridgeton, NJ (September 05, 2007) – South Jersey Eye Associates (SJEA)
is proud to be a sponsor of LIFT 98.5 FM HIGH SCHOOL SPORTS. Listen for SJEA's announcements before and after each game's broadcast on Lift 98.5 this fall.

SOUTH JERSEY EYE ASSOCIATES ANNOUNCES WINNER
OF ITS 2006 “BOO AT THE ZOO” CONTEST

Bridgeton, NJ (November 20, 2006) – South Jersey Eye Associates (SJEA)
congratulates Ryan Priore on winning its Halloween “Eye Guess” contest at the
Cohanzick Zoo’s “Boo at the Zoo” event on Saturday, October 28th. Of all the
entrants, ten-year-old Ryan, a Millville resident, came closest to guessing the
number of spooky eyeball candies contained by the jar at SJEA’s table at the
zoo event. Ryan’s guess of 183 candies was only one short of the actual 184
held by the jar. “It was just a wild guess,” shrugs Ryan.
ryan

At the prize presentation earlier this month at SJEA’s office in Bridgeton, Ryan was scheduled for a free eye exam and presented with a plush duck hand puppet and a $25 Friendly’s restaurant gift certificate by optician Lissette Soto. “He was very excited [to win],” said Ryan’s mother, Victoria, who was on hand along with Ryan’s eight-year-old sister, Ashley. Not to be overlooked, Ashley was also scheduled for
a complimentary eye exam.

eyeseeyou When asked what he thought of the “Boo at the Zoo” event, Ryan commented, “It was a really good time.”

SJEA, a comprehensive eyecare and optical services center, supports the Cohanzick Zoo, New Jersey’s first zoo, as part of its “Eye See You at the Zoo” celebration, an educational program that teaches children of the importance of healthy eyesight through the exciting lens of the animal kingdom.